All Khaki Everything FT H&M Beauty

h&m beauty mighty oak colour essence eyeliner bblogger bbloggers review blog blogger kirstie pickering eyes

Much like everyone else it would seem, I wasn’t particularly bothered when H&M announced they were launching a beauty range. When a company tries to branch out into too many fields, the outcome is often pretty disappointing – this launch was a complete delight.

Their colour essence eyeliners have particularly stood out for me. I picked up the shade Mighty Oak, which despite its appearance in the stock photo online, is a khaki brown tone with a hint of gold. The creamy consistency is reminiscent of the Marc Jacobs eyeliner but for a fraction of the price at just ¬£3.99, barg.

I’ve been enjoying playing around with subtle colours other than black and brown on the eyes and this has been a perfect product to experiment with. Would you like to see a tutorial with coloured eye looks?

I got some lovely compliments on my makeup in my recent IKEA haul video, where I swept the Burberry Eye Colour Silk in Khaki Green over the lid and used the H&M liner lightly under my eyes and across my upper lash line for an intense smokey eye with a twist.

What are your thoughts on the H&M beauty range?



  1. Sheridan Grady
    December 4, 2015 / 12:11 pm

    That's such a lovely colour! I have yet to try anything from their beauty range, but i've heard some really great things!

    • Kirstie Pickering
      December 4, 2015 / 12:20 pm

      Thanks Sheridan! Their makeup is really high quality, I now want to try the haircare! x

  2. Summer
    December 4, 2015 / 1:32 pm

    Sounds nice! Love the colour‚ô•

    • Kirstie Pickering
      December 4, 2015 / 10:45 pm

      It's really great Summer! You have such a pretty name! x

  3. Anonymous
    December 4, 2015 / 5:23 pm

    Looks pretty!

    • Kirstie Pickering
      December 4, 2015 / 10:45 pm

      It really is, you should give it a go! x

  4. Simona N.
    December 4, 2015 / 6:09 pm

    How pretty you are Kirstie! :)Simimaus

    • Kirstie Pickering
      December 4, 2015 / 10:46 pm

      Aw thank you Simona, you're so lovely! x

  5. Maireem Maneje
    December 4, 2015 / 7:31 pm

    Love this review! I have yet to try H&M beauty.. However I can not find them anywhere!My Fair Autumn | Instagram

    • Kirstie Pickering
      December 4, 2015 / 10:46 pm

      It is a pain to find – the bigger stores are your best bet! Online orders from H&M are a long winded pain in the butt x

  6. Ami Ford
    December 4, 2015 / 10:46 pm

    This is such a beautiful colour, I really want to try something from the H&M Beauty range as everyone seems to be raving about it and it's all so pretty! I think you've inspired me to pick something up xAmi | perksofbeingami

    • Kirstie Pickering
      December 4, 2015 / 10:49 pm

      I couldn't recommend their makeup enough, their little face mask pods are also great! x

  7. Jana Helandi
    December 5, 2015 / 7:54 pm

    This colour is so nice. I also like how it shines a bit. You look cute x Jana // Life of Jana

    • Kirstie Pickering
      December 5, 2015 / 11:36 pm

      Thank you Jana, so kind x

  8. Gemma Magpie
    December 6, 2015 / 5:49 am

    That is such a gorgeous eyeliner! I really need to try the H&M makeup line xx

    • Kirstie Pickering
      December 7, 2015 / 11:13 pm

      You'll love it Gemma! Eyeshadows are Mac dupes too x

  9. Coco Cami
    December 6, 2015 / 8:47 pm

    This looks so pretty, what a gorgeous colour. Thank you for sharing , I really enjoyed this post! Best wishes, Camille xo

    • Kirstie Pickering
      December 7, 2015 / 11:13 pm

      Thank you lovely! x

  10. Trang Do
    December 7, 2015 / 4:29 am

    Love the color! You looks so fair!Xoxo,Love from {a lifestyle, fashion, beauty, and food blog}

    • Kirstie Pickering
      December 7, 2015 / 11:14 pm

      It's so nice isn't it, a unique shade in my collection! x

  11. The Elle Next Door
    December 7, 2015 / 10:10 am

    I have to say, I have absolutely been loving H&M beauty. Their eyeshadows are so creamy and pigmented and really remind me of Mac. Loving the khaki on you hun, goes so lovely with your skin tone/colouring. Gorgeous!Ellewww.theellenextdoor.comxx

    • Kirstie Pickering
      December 7, 2015 / 11:15 pm

      I just compared them to Mac formulas when replying comment above, great minds! Thank you Elle, you babe x

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